Miracle Flock, 2016

Miracle Babies Foundation is Australia’s leading organisation supporting premature and sick newborns, their families and the hospitals that care for them. Their mission is to create “Better, healthier outcomes for newborns and their families challenged by prematurity and sickness.”

Melanie was asked to create and installation to shine a light on the 25,000 families affected every year in Australia by premature birth. Mel created 2,500 origami “storks” to represent the safe delivery of babies. This was installed on World Prematurity Day in November 2017 at Parliament House in New South Wales. Many funds were raised as the public could dedicate funds to having their, or their child’s, names on the wing of a stork. There were 83 TV and radio interviews done over a 3 day period. 

The 128 local councils were addressed in Parliament to raise awareness and funding for MBF, all of which made a commitment to do more within their local councils to assist. 

In corporate partnership with the Miracle Babies Foundation, Melanie introduced Wish Bubbles to the 22folds range, donating $5 from every sale to MBF.

Anna Stanford

Anna Stanford is an ex-lawyer who saw the light and finally gave in to her irrepressible creativity. These days she helps thought leaders define and package who they are and what they’re bringing to the world.

https://www.annastanford.com
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Aim for the Stars, 2017